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Data Driven CMO
INSIGHTS

The Insights-Driven CMO

Leveraging data to deliver lovable brand experiences.

Connecting the Dots for Continuous Growth

Are fragmented teams and customer experiences hurting your company growth? Let’s win more business together.

Pactera EDGE helps connect people, data, and platforms, empowering your in-house marketing teams with the insights and agility to grow your brand globally.

From insights and enablement to activation and automation, we help you scale marketing through the power of applied AI, enabling your brand to deliver the kinds of experiences that make a real business impact.

Services That Strengthen Brands

Growth marketing services to help you launch a winning marketing strategy.

Strategy

  • Audience Segmentation Strategy
  • Customer Journey Optimization
  • Global Experience Strategy
  • KPI & Measurement Strategy

MarTech Enablement

  • MarTech Optimization Consulting
  • Customer Data Platform (CDP)
  • Marketing Automation
  • Content & Commerce Platforms

Data + Analytics

  • Data Readiness Assessment
  • Data Engineering Services
  • Customer Insights & Analytics
  • Prescriptive & Predictive Analytics

Activation

  • Audience Creation
  • Global Creative & Copy
  • Campaign Management
  • Global Brand Assessment

Less Friction, More Growth

CMO.AI combines the tools and tactics needed to engage customers and elevate your brand.

CMO.AI

People-Powered, Intelligent Experiences

We help you enable and optimize a formidable growth engine focused on your customers.

business discovery workshops

Insights that empower intelligent decisions

We make sense of your data, delivering actionable insights and a full view of your customer – from first touch to final purchase.

Cognitive Platforms

Experiences that connect with your audience

Our human-centric approach helps deepen the connection with your customers, driving loyalty on a local and global level.

Technology that ties it all together

Technology that ties it all together

We work with you to integrate and optimize systems of experience that empower your teams and your growth strategy.